11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


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Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall/Spring
Prerequisites
None
Course Language
Course Type
Elective
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course
Course Coordinator -
Course Lecturer(s) -
Assistant(s) -
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • Will be able to analyze 3 years of visual communication projects.
  • Will be able to evaluate areas for improvement in ones own work.
  • Will be able to design work to professional standards.
  • Will be able to generate one new self-authored work.
  • Will be able to produce a complete professional package.
Course Description

 



Course Category

Core Courses
X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Introduction and Review of Project Matrix None
2 Individual Student Reviews Project Matrix and collection of Works
3 Personal Identity and Branding Identity questionnaire
4 Personal Identity and Branding First draft of personal identity
5 Group Critique Presentation of personal identity
6 Typography Systems Sketches for personal project
7 Portfolio Design Selected readings from Portfolio Design Harold Linton
8 Portfolio Design Reading: www.rgarecruiting.com/rga, Roz Goldfarb
9 Midterm Portfolio Critique Student presentations
10 Exhibition design and planning Review of www.segd.org
11 Website Systems Prototype of personal project
12 Project Revisions 15 Review of revised projects with feedback from instructor
13 Project Revisions 610 Review of revised projects with feedback from instructor
14 Group Critique of Personal Project Student presentations
15 Final Project Submission Digital files, Print Portfolio, Personal Identity
16 Review of the Semester  
Course Notes/Textbooks Instructor prepared PDF presentations
Suggested Readings/Materials Debbie Rose Myers, The Graphic Designer’s Guide to Portfolio Design, 2008

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
Presentation / Jury
2
20
Project
2
40
Seminar / Workshop
Oral Exam
Midterm
Final Exam
1
40
Total

Weighting of Semester Activities on the Final Grade
60
Weighting of End-of-Semester Activities on the Final Grade
40
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
4
64
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
16
2
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
Presentation / Jury
2
2
Project
2
2
Seminar / Workshop
Oral Exam
Midterms
Final Exams
1
4
    Total
108

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1 To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design (Multimedia, Photography, Graphic Design and Typography), X
2 To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, X
3 To be able combine images and words creatively in order to convey visual ideas
X
4 To attain a high level of complex problemsolving using a variety of design methodologies, X
5 To understand the principles of compositional space X
6 To have a clear understanding of creative art direction, X
7 To attain proficiency on the implementation of production standards and to be able to use Visual Communication Design related software and communication technologies. X
8 To have an advanced level knowledge and experience in photography and video production, including image processing, editing and postproduction techniques, X
9 By using a second foreign language at least on an intermediate level, to be able to follow the information in Visual Communication Design and communicate with colleagues, X
10 To have social and ethical awareness in the stages of creating, applying and evaluating the practices related to Visual Communication Design, and to act consciously and sensitively in the application of these values, X
11 To take responsibility both as an individual and as a team member in order to solve creatively the unexpected and unforeseen complex design problems encountered in the Visual Communication Design practices. X
12 To utilize the ability to evaluate and criticize acquired knowledge and skills, to diagnose ones individual educational needs, and undertake selfdirected and continuous education in the discipline. X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

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